Furniture manufacturing in the US of A
"North Carolina has lost more than 26,000 jobs in furniture manufacturing since 2000. In the 1980s, about half the furniture sold in the U.S. was ...
Stanley Furniture looked for a way to differentiate and communicate its brand's value. Not to consumers, but to its retail distribution. With a change at the top of the Stanley organization, the new leadership wanted the brand to stand for something and needed a way to get the word out consistently and powerfully... 