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Archive for the ‘Advertising’ Category

“Throw every … apple down the elevator shaft!”

Posted by Mark on Sunday, August 29th, 2010. Filed under Advertising, Branding.

I spent a few minutes with my friend Bill Bryant's blog this morning, and I found something I never ...

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Trust in brands? Yeah, right.

Posted by Mark on Wednesday, July 28th, 2010. Filed under Advertising, Branding.

"Trust in brands has diminished and consumers are more likely to view brands cynically, and to feel uncomfortable with brands’ ...

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How much is that doggie in the window? (Oh, no, that’s too much!)

Posted by Mark on Tuesday, July 27th, 2010. Filed under Advertising, Digital lifestyle.

Jim Nugent alerted me to this detailed analysis and thought piece by Daniel Lyons ...

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Who lives there?

Posted by Mark on Tuesday, July 13th, 2010. Filed under Advertising.

Ever wonder who lives in those rooms photographed in catalog after catalog? Why, of course, it's Gary and Elaine, and ...

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“Tony” delivers a brand message

Posted by Mark on Sunday, July 4th, 2010. Filed under Advertising, Branding, Online video, Web.

Using short films to support marketing messaging isn't new, but when done well, it's still refreshing. A good story, script, ...

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With fresh ideas about marketing and communications, Burris helps organizations build their brands.