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Archive for the ‘Branding’ Category

Meet Russell & Mackenna. I did.

Posted by Mark on Friday, February 26th, 2010. Filed under Branding.

Betty is featured on Russell & MacKenna's homepage and in a nice additional feature ...

» Continue reading "Meet Russell & Mackenna. I did."

The Ford story – a documentary

Posted by Mark on Monday, February 1st, 2010. Filed under Branding.

The latest Recycled Ideas elicited a response from a good friend of mine, encouraging me to watch and comment ...

» Continue reading "The Ford story – a documentary"

Google’s “Search stories”

Posted by Mark on Sunday, January 24th, 2010. Filed under Advertising, Branding.

A new campaign from Google is clever and wonderful. A series of search phrases is accompanied by a simple piano ...

» Continue reading "Google’s “Search stories”"

Google vs. Apple

Posted by Mark on Saturday, January 16th, 2010. Filed under Branding, Design, Digital lifestyle.

Two companies whose products I use - a lot - are increasingly squaring off as competitors in key areas. They ...

» Continue reading "Google vs. Apple"

Making the car a more productive place to work

Posted by Mark on Friday, January 8th, 2010. Filed under Branding, Digital lifestyle.

I'm not advocating texting while driving or adding distractions to the driving experience, but, hey, I'm really impressed with Ford's ...

» Continue reading "Making the car a more productive place to work"

Separated at birth?

Posted by Mark on Friday, January 1st, 2010. Filed under Branding, Burris.

The device in the video and our own idea machine, the latter currently residing at the bottom of the page ...

» Continue reading "Separated at birth?"

Tiger rag

Posted by Mark on Friday, December 11th, 2009. Filed under Branding, Celebrities.

From a public relations perspective, the Tiger brand is in trouble, says Joel Rubinsin in ...

» Continue reading "Tiger rag"

Introducing Fitbit. Now wait your turn.

Posted by Mark on Friday, December 11th, 2009. Filed under Branding, Design, Digital lifestyle, Fresh Ideas.

We're working with two clients these days who are developing technology plays, solid, well planned, big ideas that will be ...

» Continue reading "Introducing Fitbit. Now wait your turn."

Crimes against design

Posted by Mark on Thursday, December 10th, 2009. Filed under Branding, Design.

A clever and amusing blog post I found in a Fast Company e-letter. "Responding Officer recommends charging Star Group ...

» Continue reading "Crimes against design"

The revolution that is social media

Posted by Mark on Thursday, November 19th, 2009. Filed under Advertising, Branding, Digital lifestyle, Social networks.

Gus Bright reminded me of this video presentation about the power of social media. He's working on some things for ...

» Continue reading "The revolution that is social media"
With fresh ideas about marketing and communications, Burris helps organizations build their brands.