The Idea Blog

"The way around [spending too much on customer service], I think, is to set expectations early and often. If you're ...

I came across this blog post on FastCompany.com today. Imagine a radical change in ...

"During the worst of times, we accelerated our investment in the future." This statement alone is worth the time to watch ...

Think the 'net isn't making a difference for marketers? Check this out....

I've posted about Yelp! and the branding impact reviews have now ...

Of course, I'm not referring to any of our clients ......

“At the end of the day, we believe it’s good for all of our sellers to make sure we are ...

You know how I despise the airline industry. "Think about it," I told whoever would listen last week. "The employees hate ...

My earlier post about Comcast (Update: I'm mid-way through their appointment window; I've called and confirmed I'm ...

Seems the cable company everyone wants to hate is trying to do something about its customer service. According to ...