The Idea Blog

Why do I love golf more now?

Posted by Mark on Monday, September 22nd, 2008. Filed under Golf.

Don’t you just love it when research bears out what you’ve been saying all along?

For a few years now I’ve told people that I enjoy golf more now than ever, even as my skills diminish. Why? “Because I control where I play and with whom,” I tell anyone who asks … or who will listen.

Well, take a look at this graph, which appeared in the September 12, 2008, issue of Golf World. “What drives play? Who people play with and the place they play.”

Why do we play?

I could have told ‘em years ago.

What’s your idea?

With fresh ideas about marketing and communications, Burris helps organizations build their brands.