Dean Wagner

As an Art Director, Dean is a sucker for a great idea. He’s been known to buy ten-dollar pancake mix at Williams-Sonoma just for the packaging (though he’s really more of a Bisquick guy). Seeing an idea come to life—creating “something I can hold in my hand”—that’s what gets him going. We’re just waiting for him to get inspired and redesign the piles on (under and around) his desk.

“The variety keeps it interesting. When someone asks me what I do, and I tell them about the golf brands I’ve worked with, I always hear an envious, ‘Cool!’ I like that.”

Fresh ideas in progress

• Working on print and direct executions to stimulate some brutally honest thinking about how to best make a decision about your next golf car fleet.
• Trying to figure out how to kill chickweed